Having been a member of Lindsborg Swedish Folk Dancers myself as a teenager, it was a joy to volunteer my time and graphic design expertise to this non-profit. They needed a refresh of their visual identity and help with developing a website. LSFD was about to celebrate their 50 year anniversary and there was interest in keeping elements of the past in their refreshed branding. I did this by incorporating the very familiar and recognizable dancer illustration from their original logo wherever possible.
Client: Lindsborg Swedish Folk Dancers
Project: Logo design, website design, advertising, stationery
Format: Print + Digital
Tools: Adobe Photoshop, Adobe InDesign, Adobe Illustrator
Responsibilities: Art direction, graphic design